Hello! How have you been doing? How is the summer treating you? :) I am exhausted most of the time. I am not sure if it is because of the very hectic promos (Oh, I have been working so so hard!) of my new book Wake Up Life is Calling (a sequel to Life is What you make it) or whether it is the heat which is sapping me. When it comes to book marketing--there are two schools of thought. Some writers believe that the marketing is not their job. They believe that their job ends when they send off the manuscript after the final the edits. They think it is primarily the publisher's responsibility. Marketing is indeed hard work and most writers (including me) detest it. If you ask me, I would rather sit in my cocoon and start writing my next book. (as that is what I enjoy most) But here's why I do it. 1. Being on the bestseller charts does matter to me. Now while content is the single most important thing, good content alone won't help. Marketing is es